Leading Australian retailer Bing Lee has claimed the ‘Best Site Optimisation & Design’ prize at this year’s Online Retail Industry Awards (ORIA). The award comes following the launch of Bing Lee’s new eCommerce website, which was designed by Rysen.
Bing Lee’s Head of eCommerce, Nigel Price, said, “This is the culmination of so much hard work and dedication from the team at Bing Lee and our solution partner, Rysen. They have all put a lot of hard graft into this project.”
The website, which launched in February, takes a customer-friendly approach to eCommerce with responsive design and flexible browsing tools, and works alongside the company’s 40 brick and mortar stores to grow the entire business.
Other ORIA winners includes Masters Home Improvement, whose website was also designed with the help of Rysen. Masters took out the award for ‘Best New Online Retailer.’