Email Direct Marketing (eDM) Campaign

An eDM campaign (Email Direct Marketing) is usually a single targeted message designed to engage the reader and encourage them to perform an action. eDMs are an effective and inexpensive way to stay in touch with your customers and connect with potential customers.

We design and develop email templates that are versatile and easy to use from one campaign to the next.

To achieve outstanding results, we conduct industry and competitor research to formulate a strategy, implement user centric design and develop responsive HTML to work seamlessly across all browsers and devices.

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Email Campaign Strategy

  • Undertake competitor and industry research and recommendations
  • Strategically identify customer touch points
  • Identify the unique customised templates that will become truly valuable in reaching customers and clients

User Centric Email Design & Development

  • Customised module based templates designed to meet the needs and objectives of your business
  • Beautifully designed to remain consistent with your brand and increase the engagement of users
  • eDMs designed for each responsive breakpoint including Mobile, Tablet and Desktop
  • Responsive HTML development rigorously tested across each of the most used browsers and devices

Marketing Automation Platform Integration

  • Creating customised templates with the ability to integrate with the largest and most popular marketing automation platforms including Mailchimp, Campaign Monitor, Vision6 and Exact Target.
  • Providing the ability to easily create unique looking emails within the marketing automation platform
  • Ability to track each campaign with precision and see tangible ROI

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